Resolve IDs across channels. Activate audiences with precision.
Built for scale, speed, and a privacy-first digital landscape.
Unified Identity
Connects actions across devices and channels into one profile.
Real-Time & Compliant
Updates continuously with new signals while staying privacy-safe.
Massive Scale
225M+ identities and billions of signals power precise targeting.
Verified Purchase Behavior
Persistent PurchaseIQ™ provides real, individual-level buying data — not modeled intent — giving marketers access to true purchase behavior.
Powerful RFM Insights
Track Recency, Frequency, and Monetary (RFM) data like SKU-level transactions, spend, and frequency to understand buyer value and timing.
Precision Targeting
Use deterministic data to build high-performing audiences, improve ad performance, and increase ROI through smarter targeting.
Deep Demographic Layers
Enhance segmentation with buyer attributes like age, income, gender, net worth, and household presence for personalized messaging.
Cross-Channel Activation
Reach real buyers across channels with confidence, using insights that translate into omnichannel strategies and measurable lift.
Massive Scale & Real-Time Coverage
Powered by 150M+ verified purchases, $500B+ in annual spend, and data from 10K+ brands — all sourced from live, real-world commerce.
Website visitor hits 'Accept'
By clicking ‘Accept’, visitors give your clients explicit consent to being marketed to, ensuring they stay 100% compliant.
View, sort and export all of your visitors data sets, allowing you to only market to customers that meet your ideal customer profile.
Re-market to your high intent visitors with personalised emails, ad campaigns and more with increased accuracy.
Persistent.id
Mission Statement
About Us

Peter Damato
President & Founder

Pin Nguyen
Senior DevOps / Software Engineer

Camille Anderson
VP Talent & Partner Success

Anna Feely
EVP, Data Compliance

Tobias Brusegard
EVP of Tech Operations

Teresa McDaniel
Director of Partner Success

Dalton MacKinnon
Product and Privacy

Tommy Rose
Senior Integrations Manager

Michael Damato
Business Development